The president of ROC Digital, Shae Hong, saidthat he is not concerned about the success of the Rocbox againstother competitors. In an interview with, Katie Papoutsis,creative director and designer of the Roc Digital ROCBOX, said”When approaching our first ROCBOX player, it was importantto create a device that - much like the philosophy driving The ROCfamily of brands - emphasized contemporary design andstyle.” The Rocbox will target the fashion consciousconsumer. His $350 million businessventures have set him at the top of his industry. Ronson, Ryan Kenny,Pro-Keds, America Magazine, Tiret Watches, and a non-profitcommunity outreach program called Team Roc.Īt 30-years-old, Dash has accomplished morethan some people do in a lifetime. Dash is the chief executive of The Roc whichincludes Roc-A-Fella Records, Rocawear clothing line, Armadalevodka, Roc-A-Fella Films, State Property, C. The products will only be sold inMacy’s and CompUSA stores.ĭash adds his partnership with ROC Digital tohis vast empire. The official launch of the Rocbox is set tooccur by early November. A smaller capacity version will be availablefor $160. The Rocbox device will offer 20 GB of storageby using Hitachi’s compact Travelstar C4K40 1.8-inch hard drive andwill sell for $300. He recently produced singles for the likes of Victoria "Posh Spice" Beckham.Damon Dash will launch a line of digital music players calledthe Rocbox set up to challenge Apple’s iPod with his newpartnership ROC Digital. Campbell still models for the brand.ĭash stays very active as an actor, movie director, music producer and CEO. Dash was instrumental in creating the line's image by hiring high profile friends/models such as Naomi Campbell and Omahyra Mota. She recently left the label.ĭamon Dash sold his interest in Roc-A-Wear Clothing to Jay-Z and is no longer involved with the line. Nicole Wray, formerly of Missy Elliot's Gold Mind label, was signed to DDMG. Since the sale of Roc-A-Fella Records to Def Jam, Damon started the Damon Dash Music Group. Jay-Z has also publicly stated that he had no interest in being a part of the Hollywood movie scene, unlike Dash. It was Cam'ron's controversial signing to the label that signaled the beginning of the end of Damon's relationship with longtime friend and business associate Shawn "Jay-Z" Carter. He used his artists and his label as a means of marketing his other brands.ĭash was also responsible for Cam'ron having been signed to Roc-A-Fella. Both of his children are featured in State Property 2.ĭamon Dash is the man behind the acquisitions of Armadale Vodka and Pro Keds during his ownership of Roc-A-Fella Records. One of the members of Original Flavor, Tone Hooker, later became a member of the Roc-A-Fella staff.ĭamon has two children Damon Dash II aka Boogie by a previous relationship and his daughter, Ava, by his wife, designer Rachel Roy. As a result, his "street credibility" was initially questioned at the onset of his career.ĭash received his official start in the music industry when he produced 90's rap group, Original Flavor's first album. To learn more about how and for what purposes Amazon uses personal information (such as Amazon Store order history), please visit our Privacy Notice.ĭamon Dash sent himself to boarding school because he wanted a better education than he was receiving at the time. You can change your choices at any time by visiting Cookie Preferences, as described in the Cookie Notice. Click ‘Customise Cookies’ to decline these cookies, make more detailed choices, or learn more. Third parties use cookies for their purposes of displaying and measuring personalised ads, generating audience insights, and developing and improving products. This includes using first- and third-party cookies, which store or access standard device information such as a unique identifier. If you agree, we’ll also use cookies to complement your shopping experience across the Amazon stores as described in our Cookie Notice. We also use these cookies to understand how customers use our services (for example, by measuring site visits) so we can make improvements. We use cookies and similar tools that are necessary to enable you to make purchases, to enhance your shopping experiences and to provide our services, as detailed in our Cookie Notice.
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